Digital Briefcase comes alive

My colleague Chris Trevallion has written a very good piece on the Signals blog, about the perils of do-it-yourself design in a corporate environment.

 

Following up on that theme I’m very pleased that we are getting a fantastic response to the conversations we’ve been having about our Digital Briefcase software. It’s a difficult thing to get across because as soon as you mention ‘presentation software’ everybody thinks it’s an alternative to PowerPoint. Well that certainly isn’t what it is; in fact Digital Briefcase is a complement to PowerPoint. Of course we are all aware and have been subject to ‘Death by PowerPoint’, but that phrase is about the content and the way that it has been written, designed and formatted, not the vehicle that has been chosen to host the content. I have to say that I’ve been a PowerPoint user since it first appeared, (which I think predates the formation of Signals, so must have been at my last company, RS2) and I am a great advocate of this much maligned software.

 

What Digital Briefcase does is allow instant access, from a well designed, branded interactive interface, to launch any kind of digital file. In a presentation context that’s likely to be PowerPoint shows, videos, PDFs, Flash movies. But it could be Excel spreadsheets, web sites, databases, in fact it’s whatever is (or could be) appropriate in the context of the presentation environment you are in. It’s dead easy to use and makes you look like you’ve been planning it all for weeks and have spent a fortune with a digital agency. In fact as one of our clients so eloquently put it –“I can now put a professional, slick portfolio of presentation material together in the taxi on the way to my meeting, it’s presentation wizardry”

See www.digital-briefcase.com for more info.